Giusti at Seoul Fashion Week: Tradition and Innovation Between Trend and Taste

From September 5th to 7th, 2024, we proudly participated in Seoul Fashion Week in partnership with Milan Loves Seoul, an event that bridges fashion, culture, and innovation. Hosted at High Street Italia, the beating heart of Seoul’s creative scene, this occasion provided an extraordinary opportunity to share the excellence of Made in Italy with an international audience passionate about luxury and quality.

For the event, we curated an exclusive experience for visitors, guiding them on a journey of discovery into Balsamic Vinegar of Modena. Guests enjoyed dedicated tastings, cocktails crafted in collaboration with Portofino Gin, and special gift experiences. It was the perfect fusion of tradition and innovation, as Giusti Balsamico found new expressions in the worlds of mixology and contemporary gastronomy.

To celebrate this milestone, our Giusti Korea team gathered with international guests and partners, fostering moments of exchange and collaboration. The night concluded with an exclusive after-party, where elegance and team spirit made the event even more memorable.

Our participation marks yet another step in spreading the culture and passion of Balsamic Vinegar of Modena worldwide, reaffirming our deep connection to Italian heritage and the great international capitals of fashion and lifestyle.

When fashion and flavor meet, new connections between tradition and innovation come to life.

Here you can find some interesting facts about our Retail in Korea and its evolution